Popularity is not being part of the crowd. This is very true when it comes to business. Using these three simple guidelines you can stand out and gain attention. After all, the only way to be heard is first to be noticed.
Picture yourself walking down a street. There are a lot of people. Everyone has a cellphone. They are all dressed the same and their eyes are only focused on where they are headed. Suddenly you spot a lady wearing a red dress singing at the top of her voice. At the same time you see heads turning up. Who in that crowd has the attention?
Of course, I'm not advocating that you post pictures of yourself wearing a red dress. If you do, that's OK. Just make sure to wear some sensible shoes. I hear high heels are hard to walk in!
Ha ha, very funny. Still, that really is what you want to do. In the social environment you want to be noticed. And it only makes sense, don't do what everyone else is doing. So, these are the 3 social media guidelines to get you noticed:
1) Educate People
In his amazing course, Magnetic Sponsoring, Mike Dillard talks about selling a drill. If you have never been exposed to Magnetic Sponsoring I highly recommend at least picking up the 7 free videos. In it we learn that the easiest way to sell a drill is by first teaching how to make a hole. This alone changed my whole way of thinking. Doesn't it make sense? Nobody begins by needing a drill. What they need is a hole! And at some point they were taught that the easiest way to make a hole is by using a drill. Often, the most profound things in life are also the simplest.
Everyone loves those aha moments. I know I do. And most people would rather learn how to do something than actually do it. So, what if you have nothing to teach? Actually, you have lots that you can teach. Well, what if you're just
2) Just Be Yourself
Believe it or not, people want to know you. Creating a successful business requires that you build relationships. Why do you think companies work so hard to brand themselves? When I think about computers I don't think about the Extreme Dimension 4200. I think of Dell. Who comes to mind when thinking of breakfast syrup? Mrs. Butterworth. Do you see what I'm getting at?
People need to know who you are. They need to see that you are a real person. They need to feel like you are friends. The interesting thing is you don't have to do much to create that feeling. The only thing that matters is the perception. When you are perceived as a real person, when you are perceived as someone that shares an experience, an instant bond is created. Just be yourself and be genuine.
3) Create Some Kind Of Interaction
This really is the most important part of these 3 social media guidelines. Most people like to be a part of something. Whether it's sharing some views or voting on a poll. When you create interaction between members you are no longer in the social media, you ARE the social media. Suddenly a nexus of activity forms and you are at the center.
Maybe I should have called this the 4 social media guidelines. There's one more thing to bear in mind. "Out of sight, out of mind." Thomas Kempis wrote this. The saying holds true for social media sites. Remember to participate. The more you are seen, the more people will be able to identify with you. Often it takes at least 7 exposures to a product before someone will buy it. The same goes for you as a person.
I hope these social media guidelines have helped. Just remember, be a teacher, be yourself and be active. In no time you will find yourself at the center of the social media community.
Vincent R. Parker wrote these social media guidelines to help get you on the right social media track. As a network marketing specialist and coach it is his job to ensure that you succeed in your business life. If you truly are ready to start providing value visit this network marketing system.
